We have all, in some way or the other, felt the economic burden that the Covid-19 pandemic has forced upon us. None so more than the food and beverage industry as well as brick and mortar retailers who have been held to strict lockdown rules and regulations.

 

We saw the decline of Edgars some time back and now the next retail giant to announce its fall and sad closure of its doors is none other than Musica.

 

“Clicks acquired the brand in 1992, where it was a leading entertainment brand in the country for many decades. However, despite a shift in more recent years from selling physical media like CDs and DVDs to more general electronics and entertainment, it has not been able to keep pace with the rise of digital streaming and online entertainment. This has been exacerbated by the Covid-19 pandemic, which resulted in a massive drop in foot traffic over the last year” reported BusinessTech

 

So why am I writing about this, apart from the fact that I am currently reminiscing about the days of walking through their huge stores and diving into the DVD trough to find the next epic deal?

 

Well, it is the many rumours circulating that Music will rise again, turning to the ever-growing ecommerce and digital space that piques my interest.

 

Ecommerce continues to be a strategic avenue of sales for both struggling and new businesses across South Africa and the globe in general.

 

And why not, overheads are significantly lower, a larger, more targeted audience can be reached swiftly, and the digital universe creates endless shelf space for millions of products.

 

If this is indeed the fact, I truly wish them all the best.

 

So, as the demand for quality products and reliable, trustworthy online shopping grows, so do we at Start My Car. We endeavour to make our website your go too, for almost all things automotive.

 

Why not start with some of this week’s top sellers.

 

Stay Safe, Stay Connected

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