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E-commerce is experiencing monumental growth global growth. It went from being a $1.3 trillion industry in 2014 to a $3.5 trillion industry in 2019. And experts predict that by 2023, it will reach more than $6.5 trillion.
This means there’s a tremendous opportunity for e-commerce brands, and the sky is truly the limit.
Especially here in Africa, which is still seen as an 'untouched' market.
But to be competitive and continually build your brand, you need to stay on top of trends, which aspects of e-commerce are changing, what customers are most receptive to with marketing, and so on.
I always like to share with you, our faithful following many of the articles that I come across in my endeavour to both improve my personal growth in the ecommerce superhighway and of course stay on top of trends.
If you are a budding online entrepreneur, here are 7 articles I suggest you read.
I hope you enjoyed some of these great reads, there certainly is a vast amount of opportunity out there if you are willing to put in the work.
Oh, and before I forget, make sure to pop into our online garage for some of this week's top sellers.
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